BACKLOTCARS

BACKLOT
CARS

Brand Identity
Packaging
Marketing Strategy

Brand Identity
Packaging
Marketing Strategy

A refreshed identity and marketing campaign for a start-up helping dealerships get cars on and off the lot without the hassle of an auction.
 

A refreshed identity and marketing campaign for a start-up helping dealerships get cars on and off the lot without the hassle of an auction.
 

VedroStudio_BC_Wordmark_

Wordmark

Vedros Studio, Branding, Brand System, Automobile, Backlotcars,

Coasters

Coasters

OUR SOLUTION

Thinking past the short-lived brochure in traditional marketing, we developed a coaster concept to land and stay on the dealer's desk.

OUR SOLUTION
Thinking past the short-lived brochure in traditional marketing, we developed a coaster concept to land and stay on the dealer's desk.

Vedros Studio, Branding, Brand System, Automobile, Backlotcars,
VedroStudio_tyretracks
VedroStudio_BC_postcards

TYPOGRAPHY

Using simple typography and changing elements, the updated brand identity prepares this young start-up with a brand that reflects their industry and forward-thinking approach.

TYPOGRAPHY
Using simple typography and changing elements, the updated brand identity prepares this young start-up with a brand
that reflects their industry and forward-thinking approach.

VedroStudio_BacklotCars_image_02
Vedros Studio, Branding, Brand System, Automobile, Backlotcars,

Trade Magazine Ad

Trade Magazine Ad

Vedros_BacklotCars_Mailer

Marketing Mailer

Marketing Mailer

“Vedros Studio can take cues from an industry and distill a design down into its essence. In our logo + branding analysis, Meryl and her team looked across the competitive landscape and found a way for us to differentiate. This is very fitting
since we are disrupting a stagnant industry...”

- Nathan Sterner, Marketing Manager

“Vedros Studio can take cues from an industry and distill a design down into its essence. In our logo + branding analysis, Meryl and her team looked across the competitive landscape and found a way for us to differentiate. This is very fitting since we are disrupting a stagnant industry...”

- Nathan Sterner, Marketing Manager

Vedros Studio, Branding, Brand System, Automobile, Backlotcars,

More Case Studies

More Case Studies

FIND US
Wherever you work, we work.
Proudly remote since 2015.
Currently in LA and Toronto.


FIND
Visit our home base.
120 E 8th Street #611
Los Angeles, CA 90014

FIND US
Wherever you work, we work.
Proudly remote since 2015.
Currently in LA and Toronto.

CONTACT
We're good company.
meryl@vedrosstudio.com
312 709 1778

CONTACT
We're good company.
meryl@vedrosstudio.com
312 709 1778

CONTACT
We're good company.
meryl@vedrosstudio.com
312 709 1778

CONTACT
We're good company.
meryl@vedrosstudio.com
312 709 1778

© 2023 Vedros Studio LLC. All rights reserved. Make your mother proud, if you wish to take
content from this site please give an appropriate line of credit and link back to this website.

© 2023 Vedros Studio LLC. All rights reserved. // Make your mother proud, if you wish to take content from this site please give an appropriate line of credit and link back to this website.