BACKLOTCARS

BACKLOT
CARS

Brand Identity
Packaging
Marketing Strategy

Identity System
Brand Voice
Brand Strategy
Design Research
Travel

A refreshed identity and marketing campaign for a start-up helping dealerships get cars on and off the lot without the hassle of an auction.
 

A refreshed identity and marketing campaign for a start-up helping dealerships get cars on and off the lot without the hassle of an auction.
 

VedroStudio_BC_Wordmark_

Wordmark

Vedros Studio, Branding, Brand System, Automobile, Backlotcars,

Coasters

Coasters

OUR SOLUTION

Thinking past the short-lived brochure in traditional marketing, we developed a coaster concept to land and stay on the dealer's desk.

OUR SOLUTION
Thinking past the short-lived brochure in traditional marketing, we developed a coaster concept to land and stay on the dealer's desk.

Vedros Studio, Branding, Brand System, Automobile, Backlotcars,
VedroStudio_tyretracks
VedroStudio_BC_postcards

TYPOGRAPHY

Using simple typography and changing elements, the updated brand identity prepares this young start-up with a brand that reflects their industry and forward-thinking approach.

TYPOGRAPHY
Using simple typography and changing elements, the updated brand identity prepares this young start-up with a brand
that reflects their industry and forward-thinking approach.

VedroStudio_BacklotCars_image_02

“Vedros Studio can take cues from an industry and distill a design down into its essence. In our logo + branding analysis, Meryl and her team looked across the competitive landscape and found a way for us to differentiate. This is very fitting
since we are disrupting a stagnant industry...”

- Nathan Sterner, Marketing Manager

“Vedros Studio can take cues from an industry and distill a design down into its essence. In our logo + branding analysis, Meryl and her team looked across the competitive landscape and found a way for us to differentiate. This is very fitting since we are disrupting a stagnant industry...”

- Nathan Sterner, Marketing Manager

Vedros Studio, Branding, Brand System, Automobile, Backlotcars,

Ready when you are.

VedrosStudio_HilmaBlip2

FIND
Visit our home base.
120 E 8th St
Los Angeles, CA 90014

CONTACT
We're good company.
meryl@vedrosstudio.com
312 709 1778

CONTACT
We're good company.
meryl@vedrosstudio.com
312 709 1778

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