Sportman’s Finest

SPORTSMAN'S
FINEST

Brand Identity
Typography
Brand Strategy
Illustration
Packaging

Identity System
Brand Voice
Brand Strategy
Design Research
Travel

An Austin based outdoor company in need of a fresh brand identity for an aging industry.

We were thrilled to have the opportunity to create a brand identity that not only celebrated a diverse demographic but also reflected its Texas roots.

An Austin based outdoor company approached our studio in need of a fresh brand identity for an aging industry.

We were thrilled to have the opportunity to create a brand identity that not only celebrated a diverse demographic but also reflected its Texas roots.

Vedros Studio, Branding, Illustration, Sportsmans Finest, Outdoor, Meryl Vedros

OUR SOLUTION

Use of oversized graphics, varying color combos, western-inspired type, and subtle illustrations allowed for the brand to play in a flexible space as the company grows into a wider demographic.

OUR SOLUTION
Use of oversized graphics, varying color combos, western-inspired type, and subtle illustrations allowed for the brand to play in a flexible space as the company grows into a wider demographic.