KAMBRIC GOODS

Brand Strategy
Market Research
Brand Identity
Packaging
Type Design

Brand Strategy
Market Research
Brand Identity
Packaging
Type Design

A refreshed identity and packaging system for a clothing designer carrying forward her grand-mother's legacy of 1960's hand-painted patterns. 

A refreshed identity and packaging system for a clothing designer carrying forward her grand-mother's legacy of 1960's hand painted patterns. 

VedrosStudio_Kambric_Mockup_Wordmark_2

Wordmark

Wordmark

VedrosStudio_Kambric_Mockup_ColorScheme
VedrosStudio_Kambric_Print1

OUR SOLUTION

A visual identity merging authentic western type and psychedelic graphics. Taking inspiration from 60's psychedelic ephemera, we also created typographic
patterns to work across the system.

OUR SOLUTION
A visual identity merging authentic western type and psychedelic graphics. Taking inspiration from 60's psychedelic ephemera, we also created typographic patterns to work across the system.

VedrosStudio_Kambric_Mockup_Catalogue_V2
VedrosStudio_Kambric_Mockup_BusinessCards
VedrosStudio_Kambric_Letterhead
VedrosStudio_Kambric_Mockup_Tape
VedrosStudio_Kambric_Mockup_Hangtags_V2
VedrosStudio_Kambric_ThankYou_V3
VedrosStudio_Kambric_Mockup_Stickers_V3

TYPOGRAPHY AND COLOR

The typography and colors for the brand were inspired by the 1960’s vibe of the retro prints created by the owner's grandmother. To honor her legacy we were looking to modernize the identity while still evoking a strong sense
of history.

TYPOGRAPHY AND COLORS
The typography and colors for the brand were inspired by the 1960’s vibe of the retro prints created by the owner's grandmother. To honor her legacy we were looking to modernize the identity while still evoking a strong sense of history.

VedrosStudio_Kambric_PaintersRoman

We went to Type Directors Club in New York City and pulled specimens to arrive on Painters Roman, a slightly western serif with hippie-esque curves.

Type Designer Matthew Smith worked with us to create an owneable mark with accentuated details.

We went to Type Directors Club in New York City and pulled specimens to arrive on Painters Roman, a slightly western serif with hippie-esque curves.

Type Designer Matthew Smith worked with us to create an owneable mark with accentuated details.

VedrosStudio_Kambric_CustomWordmark_V2
VedrosStudio_Kambric_Mockup_WordmarkCombo

THE TEAM

Creative Director: Meryl Vedros
Designers: Vicky Chau and Meryl Vedros
Type Designer: Matthew Smith
Special Thanks: Type Directors Club

THE TEAM
Creative Director: Meryl Vedros
Designers: Vicky Chau and Meryl Vedros
Type Designer: Matthew Smith
Special Thanks: Type Directors Club

More Case Studies

More Case Studies

FIND
Visit our home base.
120 E 8th Street #611
Los Angeles, CA 90014

FIND
Visit our home base.
120 E 8th Street #611
Los Angeles, CA 90014

FIND
Visit our home base.
120 E 8th Street #611
Los Angeles, CA 90014

CONTACT
We're good company.
meryl@vedrosstudio.com
312 709 1778

CONTACT
We're good company.
meryl@vedrosstudio.com
312 709 1778

CONTACT
We're good company.
meryl@vedrosstudio.com
312 709 1778

CONTACT
We're good company.
meryl@vedrosstudio.com
312 709 1778

© 2020 Vedros Studio LLC. All rights reserved. Make your mother proud, if you wish to take
content from this site please give an appropriate line of credit and link back to this website.

© 2020 Vedros Studio LLC. All rights reserved. // Make your mother proud, if you wish to take content from this site please give an appropriate line of credit and link back to this website.